Startup brings concierge medical services to Manhattan, the Hamptons

Priority Private Care, a New York-based healthcare startup, caters to high-income individuals by bringing care to them. Started 18 months ago, PPC has an urgent care facility in Manhattan that can cut wait times for those paying annual fees starting at $3,000.  

“We have an emergency physician out there during the summer (and) we are providing house calls,” said Ben Kruger, PPC co-founder, to CNBC. “We have also paired with a private ambulance company, and we have a portable x-ray … so it’s more than your average house call.”

With 1,300 members, PPC is eying a new facility in the Hamptons—the wealthy communities along the east end of Long Island, New York—and another site in Manhattan.

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